When you arrive at a hotel, the first service you often encounter is valet parking. It sets the tone for your stay, combining convenience with a touch of luxury.

But what exactly is valet parking at a hotel, and how does it work? This comprehensive guide delves into the nuances of hotel valet parking, highlighting its benefits, challenges, and the innovative solutions provided by industry leaders like Summon.

What is Valet Parking at a Hotel?

Valet parking at a hotel is a service where guests’ vehicles are parked for them by a professional attendant, known as a valet. This service typically involves an attendant greeting you at the hotel entrance, taking your vehicle to a secure parking area, and retrieving it when needed. It’s not just about parking; it’s about delivering a hassle-free, first-class experience to guests.

The Benefits of Valet Parking Services in Hotels

  1. Convenience for Guests: Valet parking eliminates the need for guests to search for parking, navigate tight spots, or walk a long distance to the hotel lobby.
  2. Efficient Use of Space: Hotels often have limited parking space. Valet services can manage these spaces more efficiently than self-parking.
  3. Enhanced Guest Experience: The personal touch of a valet service adds a layer of luxury and attentiveness, enhancing the overall guest experience.
  4. Safety and Security: Valets ensure that vehicles are parked securely and are monitored, reducing the risk of theft or damage.

Challenges in Hotel Valet Parking

  1. Managing Peak Times: Hotels often experience surges in arrivals and departures, requiring efficient management of vehicles to avoid delays.
  2. Vehicle Safety: Ensuring the safety of guests’ vehicles is paramount, requiring trust in the valet staff’s expertise and attentiveness.
  3. Adapting to Technology: Incorporating technology for better tracking and management of vehicles is becoming essential in modern valet services.

Innovative Solutions from Summon

To address these challenges, Summon offers advanced solutions designed for valet parking operators. These solutions include:

  • App Features for Valet Operators: Summon’s app features streamline the valet process, from vehicle check-in to retrieval, ensuring efficiency and customer satisfaction.
  • Customizable Services for Hotels: Recognizing the unique needs of hotels, Summon tailors its services to enhance the guest experience, from arrival to departure.

How Summon Enhances the Valet Parking Experience at Hotels

  1. Digital Ticketing and Tracking: Digital solutions for ticketing and vehicle tracking make the process seamless and transparent.
  2. Streamlined Check-in and Retrieval: With Summon’s technology, the time taken for vehicle check-in and retrieval is significantly reduced.
  3. Enhanced Security and Accountability: The digital trail ensures a higher level of security and accountability for each vehicle.
  4. Customized Services: Every hotel has unique needs, and Summon’s flexible approach allows for a service tailored to each hotel’s specific requirements.


Valet parking at hotels is more than a simple amenity; it’s a critical aspect of the guest experience. It combines convenience, luxury, and efficiency, setting the tone for a memorable stay. With the advancement of technologies and services like those offered by Summon, valet parking is evolving to meet the demands of modern hospitality, ensuring guests receive the best service possible.